A boutique talent management and cultural strategy agency.
Based in Brazil. Working globally.
We curate careers. We shape identities. We build relevance.
CULTED operates at the intersection of talent, culture and strategy, developing long-term careers and meaningful brand partnerships across film, fashion and culture.
Curation · Direction · Creation · Communication
About us
CULTED is a boutique talent management and cultural strategy agency based in Brazil and working globally.
Operating at the intersection of talent, fashion and culture, CULTED develops long-term careers and strategic brand partnerships with a curatorial approach and a strong focus on image, positioning and cultural relevance.
We represent and advise artists, creators and public figures across film, television, fashion and digital platforms, shaping narratives, opportunities and career trajectories aligned with personal identity and global brand positioning.
With an international perspective and a multidisciplinary background, CULTED builds bridges between talent and leading brands, moving beyond short-term campaigns to create lasting cultural value.
FOUNDER
Beatrix Bortolai is the founder and creative lead behind CULTED.
With a background in executive production and talent development, Beatrix operates at the intersection of talent management, creative direction and image strategy across the entertainment, fashion and advertising industries.
Her work centers on long-term career vision, image positioning and strategic alignment between talent, brands and culture — building consistent, relevant and globally positioned careers through a curated and business-driven approach.
Based in Brazil with an international practice, she collaborates closely with artists, creators and brands.
